Caterina Rando

Photo of Caterina Rando

Caterina Rando shows women in business how to establish themselves as experts and attract clients with ease.

She is a sought-after speaker, creator of the Business Breakthrough Tele-Coaching program and author of “Learn to Power Think.”

Invigorate your business with Caterina’s many other resources at www.caterinar.com and directsalescoaching.com.

Recent Stories

Increase acknowledgment for more ease in your relationships

Monday, May 21, 2007

At work or at home, it is easy to point the finger at other people and say that they are our problem. However, blaming others just leads to a dead end. We cannot control other people, and we will waste a lot of energy and give ourselves a lot of grief when we try.

The expert advantage

How to attract clients with ease

Wednesday, March 21, 2007

Get that certificate framed, finish that article, get yourself on a panel. To make your business soar position yourself as an expert.

Keys to power decision making

Monday, Feb. 26, 2007

Making decisions can be difficult, stress inducing and create a sense of insecurity. Even the most confident individuals may occasionally suffer from a brief bout of decidophobia: the fear of making serious decisions.

Success with ease

Monday, Jan. 29, 2007

Many of us believe that we have to work hard from before sunup to after sundown to accomplish anything. This is not living, it's existing. And doing it too long will strip you of your joy for life and passion for your work.

Make your connections count

Wednesday, Dec. 27, 2006

Success in business is not only about products or services. It is about people — getting to know who they are, what they do and what they need.

More stories