Wednesday, October 8, 2008
These one-of-a-kind galoshes called "City Slippers" by SWIMS are a brilliant example of the "find a need and fill it" marketing approach. And if I still wore high heels, I'd snap up a couple of pairs in a second!
Featuring extra traction on the soles that feature maps of New York, Paris or Tokyo, a pull on/off grip and soft siloconpad sides, the flexible design fits almost any heel height and thickness. What a clever and stylish way to protect those valuable leather and suede shoes! There's even a low-cut style for shoes with bows and buckles.
To find a retailer near you or to shop online, go to www.swims.com.



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